Thursday, April 7, 2011

Full Court Press

Today, the front page article of the Imperial Valley Press was about the Desert Museum and its new director.

I am always amazed at how what you say to a reporter is heard, and then quoted. I thought the article was going to be about how the museum has hired a new, dynamic director who is moving the institution forward into the future with community engaging programs. But the media train we want to start pushing down hill has a bunch of baggage on board.

The headline was not flattering. But the pictures I took came out amazingly well.

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